Influencer Marketing

3 Articles
World

Currents Management Expands North American Operations With Key Hires and Internal Promotions

Currents Management is significantly expanding its footprint across North America, signaling the continued growth and professionalization of the digital talent management sector. The...

Entertainment

Kiekie Draws the Line: Content Creator Explains Why Brand Alignment Trumps Collaboration Opportunities

Nigerian content creator Bukunmi Adeaga Ilori, widely known as Kiekie, has drawn a firm line in the sand when it comes to professional...

Economy

Stakeholders Call for Value-Driven Framework in Nigeria’s Creator Economy

Key players in Nigeria’s fast-growing creator economy have called for the adoption of a value-driven and sustainable framework to guide collaborations between brands...